Video on Varieties: Rai Campus

This Video draws the path of a new apple variety departing from the breeding and variety testing, over the sensory sciences to the launching on the market. Apple varieties of the future: what is important for an new variety, what are the current variety Trends? This is explained by Walter Guerra, head of the Institute for fruit growing and viticulture at the Laimburg Research Centre, Lidia Lozano, Group leader of sensory sciences at the Laimburg Research Centre, Markus Bradlwarter, Executive Director of the Variety Innovation Consortium South Tyrol, and Georg Kössler, chairman of VOG.
Activity type
Publication of audio/video content
Activity work package
Performance of new fruit varieties
Activity number
SKST-WP2-A25
Activity contact
Walter Guerra
Laimburg Research Centre
Laimburg 6 - Pfatten
I-39040 Post Auer (BZ), Italy
[email protected]

Markus Bradlwarter
Variety Innovation Consortium South Tyrol
Jakobistraße 1/A
39018 Terlan
Italy
[email protected]
Activity partner
Laimburg Research Centre & Variety Innovation Consortium South Tyrol
Activity country
Italy
Last edit
07-07-2017
The EUFRUIT thematic network has received funding from the
European Union's Horizon 2020 research and innovation programme
under grant agreement No 696337.